UX/UI Design is designing the user experience and user interface. Or, basically, designing your user’s journey throughout their entire use of your app or website.
Common elements of UX/UI design include designing the navigation, information architecture, workflow, and heuristics of your product. This should all be done as you’re making sure all of these elements abide by consistent and relatable branding that encompasses a look and feel that’s tailored to your users.
We create site maps and content hierarchies for element placement.
We create a set of design standards and components to guide efficient design.
We establish the flow—backend and frontend—of interaction with the product.
We design and map out the look, feel, and functionality of the product.